How To's Archives - Video Production for Business

How To Optimize Your Conversion Rates With High-Quality Video

May 15, 2023

You’ve invested your blood, sweat, and tears into making sure your product or service is the best on the market. And you've spent hours brainstorming new and creative ways to boost your website's traffic. But the reality is that if your visitors aren't converting into

Corporate Recruitment Videos: How To Engage Prospective Candidates

April 13, 2023

Are you one of the many human resources (HR) professionals who struggle to tell engaging stories? Do you wonder if it’s really necessary? Writing long paragraphs of text won’t grab the attention of that perfect candidate you’re searching for. Put yourself in their shoes. After

Working With a Professional Production Team on a Corporate Video: 13 Questions To Ask

December 22, 2022

Ready to take your corporate video production to the next level? Corporate videos can be complicated. As a business owner, you have to think about: Actors Voices Location Timing; and Editing You may not have the expertise to use corporate videos to expand your business.

Why Do Corporations Profit From Videos? 8 Irrefutable Reasons Why Your Company Needs To Invest in Professional Videography TODAY

October 25, 2022

You’ve heard videos are a great marketing tool for businesses. But what makes them so special? Are corporate videos really profitable marketing tools? Spoiler alert — the answer is “yes.” Here, we give you eight reasons why corporations profit from videos and where to find

Product Videography: How To Shoot Product Videos That Get Results

October 21, 2022

Not only is product videography a great hobby, but it can be a fulfilling profession, too. But learning how to shoot product videos might not come as easy to some as it does to others. Maybe technology overwhelms you. Maybe you lack some creativity. Maybe

How To Pick the Best Background Music for Corporate Videos

September 23, 2022

Have you ever listened to the radio and later found yourself singing the words to a song you don’t even like? That’s the power of music. Set any content to the right soundtrack and you increase its potency exponentially. The same influence applies when it

Developing a Corporate Milestone Video People Will Want to Watch

July 29, 2022

Did your company finally hit your goal of selling 10,000 units and now you want to find the perfect way to share the news with the world? Perhaps your business is celebrating the end of its tenth year and you’d like to create something special

Year-In-Review Corporate Video: Best Practices for Creating an Engaging Video That Recognizes Your Team’s Hard Work Over the Past Year

July 29, 2022

Your team has worked hard this year. They’ve invested countless hours and poured their hearts into making your company what it is today. It's time you recognized their effort and dedication. And what better way to do that than a corporate year-in-review video? But what

Bad Corporate Videos: Avoid These 7 Mistakes At All Costs or It May Cost Your Company Business

May 30, 2022

Bad corporate videos are easy to spot. Videos that are … Boring Cheesy Unengaging; and Low-quality … can have negative effects on your company or marketing strategy. At the same time, high-quality and skillfully crafted corporate videos can unleash numerous positive results and opportunities for

Your Comprehensive Guide on How to Make a Company Introduction Video

May 4, 2022

Are you considering making a company introduction video for your business? It's a great idea to showcase your company or brand to new customers through a video. When done correctly, video introductions instantly add credibility to your business, making it look more confident and professional.

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