Content Marketing Archives - Page 4 of 4 - Video Production for Business

Warning: Many Video Agencies Don’t Employ a Marketing Strategist.

December 1, 2019

When you hire a video team to create your marketing material, shouldn't they at least employ a specialist with a background in marketing strategy. 'Beautiful looking’ is easier to show than ‘optimized for results.' In fact, it's very uncommon for small video production agencies to

The #1 Thing That Matters for Corporate Video Production in Houston

November 30, 2019

The purpose of a corporate video is ultimately to sell a product, service, or an idea. Everything else is vanity. For a recent client, I created a "TV Series" instead of a commercial. It collected over 250,000 views in the first week, shared over 1000

9 Ways to Use Promotional Videos in Your Sales Funnel Part 3 Decision

November 23, 2019

"Aren't all promotional videos the same?" Not really. Different types of promotional videos fulfill different roles. In Part 1, I cover the awareness stage of the sales funnel, and how you can use video to reach to customers when at the early stages when they

9 Ways to Use Promotional Videos in Your Sales Funnel Part 2 Consideration

November 22, 2019

"Aren't all promotional videos the same?" Not really. Different types of promotional videos fulfill different roles. Creating a promotional video is an affordable method to increase your visibility. In this 3 part series, I want to discuss 9 different types of promotional videos and how

9 Ways to Use Promotional Videos in Your Sales Funnel Part 1 Awareness

November 19, 2019

So, you’ve established your business and are a recognized brand to your customers. But now you need video to increase your visibility beyond your existing customer network. Creating a promotional video is an affordable method to increase your visibility. In this 3 part series, I

9 Benefits Using Video for Corporate HR and Learning & Development

November 13, 2019

As Human Resources departments search for more effective ways to share knowledge, the benefits of using video in corporate learning and development professionals as an educational tool have become increasingly clear. Houston Video Production has created dozens of training, on-boarding, safety, and HR videos for

How to increase Corporate Video Audience Retention? The Message.

August 28, 2019

Award winning business videos are known not because they are a compilation of best practices. It is because they captivate the audience’s attention. Wistia Many business view optimization as a competitive advantage. But sidelining creativity makes all content look the same. You end up speaking

Video Marketing Strategy for Youtube SEO

July 19, 2019

When optimized for YouTube SEO, your videos can appear (for free) adjacent to related content. – hootsuite.com – YouTube is the second largest search engine by far. While it is search algorithm is similar to other search engines, it’s important to know that it is

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Houston Video Production Amazing Quality Affordable Rates

Houston Video Production
Amazing Quality
Affordable Rates