Content Marketing

Videos are successfully being used across many media marketing sectors.  Whether you’re trying to promote a new product using a new ad campaign, highlight your services on social media, or train employees in a creative way, videos are the mode of choice — and for

Is your business utilizing all the creativity its marketers can muster and still not increasing sales? Improving your marketing strategy requires not just creativity but also the right medium. Nowadays, and for the foreseeable future, the medium of preference for potential customers is video on

Employee spotlight videos are an excellent way to use employee recognition to gain branding recognition. Brands with personality and passion stand out amongst their competitors. A good way to show off the pride of your business is through the authentic voice of your employees. This

You’ve spent tons of time storyboarding, shooting, and tweaking your corporate video so it’s just right. Months of meetings combined with the money spent — you know your company’s story is worth sharing, but how can you best ensure it gets seen by the right

It’s basically impossible to have a marketing campaign that doesn’t include videos these days. At least, that’s the case if you want to be successful. But you may not have a clue how many videos your company should create. Or perhaps you’re confused about what

Everyone loves purchasing products from a company that supports charitable causes. It makes us feel like our dollars are multiplying when our purchases help invest in a better society. Corporate Social Responsibility (CSR) videos are an effective way to help your customers know how your

Word-of-mouth marketing is one of the quickest ways to build trust in your brand. When considering a purchase of any kind, consumers generally depend on other consumers to endorse or refer a brand.  But how can you get potential customers to see and hear just