The resort industry is a niche sector that is always on the lookout for innovative solutions for optimizing its full potential.
In recent years, video has emerged as a powerful tool that can help resorts improve their marketing, occupancy rates, safety, and efficiency.
Video production for resorts may involve creating:
- General corporate videos — Create company videos that introduce your owners and staff, personnel and safety training videos, or videos that highlight your resort’s unique amenities.
- Progress monitoring videos — Maybe you’re planning a renovation or expansion of your resort’s property. We can create real-time footage that can be used to track completion and keep your guests in the loop.
No matter the goal, Houston Video’s videography services can provide you with a variety of end products to meet your resort’s unique needs.
We Match Your Brand’s Goals With Our Video Production Process for Resorts
Houston Video works with resorts to produce videos that will maximize your marketing efforts and bring awareness to the hospitality and amenities you have to offer.
Whether you’re producing promotional material, a property introduction video, or important safety training for your personnel, the team at Houston Video will work with you to align with your objectives:
- Is your goal to increase your resort’s occupancy during the ”off-season?”
- Are you interested in hiring a housekeeping, food service, or maintenance team who is experienced in working at resort properties like yours?
- Are you needing to ensure that your current team has a solid understanding of the safety expectations and requirements, so you can avoid injuries?
No matter your goals, we will bring our extensive expertise and equipment to the table to create video production for resorts that meets your property’s unique needs.
With your brand in mind, our video production team will help showcase your property, get it in front of your desired audience, and attract the attention you want to your business.
We will produce a final product for your resort that is:
- Visually appealing
- Captivating; and
- In line with the marketing objectives you want for the video
Our expert team is equipped to improve your resort’s SEO and marketing outreach, produce enticing property videos, and increase the quality of your training videos.
No matter what you’ve got in mind, Houston Video can help make it happen.
Houston Video understands that all resorts are not created equal.
That’s why our first step in video production for resorts is understanding your unique resort and your intended audience. Once we make that connection, we craft a strategic approach to ensure we’re getting just the right footage for what you want to convey.
We’ll produce scripts that match the intention of the message that will be sure to capture the attention of your target audience. Whether it’s hitting your guests’ pain points (everybody needs a vacation) or inspiring investors, each shot is carefully planned with your goals in mind.
We customize the production of your resort video according to your needs and implement strategies that line up with your message.
Next, we’ll schedule an ideal time for filming. We’ll consider the time of day, resort occupancy, weather, and season and add rain check dates in advance, just in case.
We’ll take care of ensuring that all legal requirements are met, and any necessary permissions for filming are obtained ahead of time.
The filming of your resort video may take place in one day, or over several days, depending on your location, occupancy, and your vision for your video.
Finally, once we’ve captured the raw footage we need to produce a state-of-the-art resort video, we’ll put our marketing expertise to work.
We’ll create a results-focused final product that speaks to your desired audience.
We can even monitor performance analytics if you decide to use your resort video as part of an online marketing campaign.
Houston Video isn’t just your basic video production company. We know exactly what it takes to produce the highest quality, award-winning videos that will drive organic traffic to your website and get your resort the results you’re after.
Houston Video Offers Raw Footage or Finished Videos (or Both) for Resorts Based on Your Needs
Not all the footage we create is used for marketing or sales purposes. Houston Video also specializes in high-quality raw videography that can be utilized by the resort industry for a variety of purposes.
Are you interested in a short training video for your housekeeping staff? Or are you wanting us to produce a full-blown TV commercial to entice guests to visit your resort? Houston Video can make that happen too!
Our videography services are limited only by your imagination. The only thing you have to do is schedule your free consultation, let us know your goals and ideas, and leave the rest to the professionals.
FAQs About Video Production for Resorts
Here are the answers to a few of the most commonly asked questions we find people have about Houston Video’s video production for resorts.
There are so many reasons to trust Houston Video with your resort videos.
For starters, we do everything by the book, legally. If any permits are needed to be obtained, we will get them taken care of ahead of time. We make it a priority to cross every t and dot every i.
And while we are experts at creating raw footage for resorts, our video production expertise goes way beyond just that. We create award-winning videos that are 100% based on your resort’s marketing goals.
Our team of videographers prides itself on being:
- Highly professional
- Enthusiastic; and
- Results-oriented
We have a unique talent for creating video production for resorts that drives home an authentic message that aligns with your unique business brand.
Houston Video produces any type of video your resort needs, including high-performing overviews, property tours, explainers, event promos, and training videos to support your resort’s social media, website, PPC, and SEO campaigns.
If you need it, Houston Video can make it happen.
The cost of video production for resorts can depend on a variety of factors.
The first thing to consider is the complexity of the project and editing requirements. For example, a video that includes a detailed tour of your entire resort property will cost more than a video that just gives a brief overview.
Schedule your free consultation with us.
We will work with you to determine your end goal and exactly what it will take to achieve that goal. Once that is established, we’ll map out a plan and provide you with a comprehensive quote that is based on your objectives.
From planning to the final delivery, video production for the resort industry can take up to several weeks.
We’ll schedule an exploratory call between your team and ours, to give us an idea of what you’re looking for. Once that’s done, we will be able to present you with a realistic timeline of pre- and post-production activities.